Why Automotive Logos Differ From Country to Country

The fact that automotive logos differ from country to country is true it’s not only the automotive logos that differ. This phenomenon is happening due to a lot of factors not only for identification on the production lines to know which car is for which country.

As the same model cars differ in specs for different countries, and gets marketed under a different name. Why do the specs differ from country to country? There are a lot of reasons and a lot of petrol heads don’t believe this.

This was a big discussion in my workshops already when imported cars came in for repairs in the past. When you inform the customer you can’t work on his car due to the fact it was imported into this country. Normally he will tell you it is only the automotive logos that differ because that was what the salesman informed him.

If the software differs on a car your diagnostic tool don’t even enter the cars software, to do a diagnostic on the car. The next thing you need is a spare and it is not available in your country. That is normally the point the customer starts to realize it is not only the automotive logos that differ on the car it’s a lot more and the salesman lied to him.

That is the point the owner of this car wants to know how it works.

• Firstly the automotive software on the car will differ for various reasons; different countries have different driving conditions. This means temperatures, altitudes, fuel mixtures and even the drivers and driving styles.

• The whole setup for the country you are in must be build into the car in the factory. For instance your specs on cars differ from the northern hemisphere to those in the southern hemisphere.

• Your country authorities lied down all the specs for cars that can be driven in your country so that gets specially built into the car. In South Africa all vehicles that get imported into the country must have an approved number issued by the C.S.I.R our quality controlling board.

• If you have a manufacturer of a car in your country or a register importer they will be the only ones that will get cars with the right specs for your country. Because they have the distribution rights in that country and they must be protected. This is not only for cars it work the same on all products.

• In South Africa if they found any product in the country that doesn’t adhere to the laid down spec’s it gets destroyed.

• So if a car’s automotive logos differ from the rest it is easy for the authorities to spot it.

That is why automotive logos do differ all over the world in one country a car goes under a name. In another under a different name even if the look the same, and came from the same production line.

Rocco van Rooyen is an Author on Automotive Solutions. As an Entrepreneur and Author on the subject, he is at the forefront to provide solutions to all automotive related problems.

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